Social Media Research Dissemination Initiative

The Social Media Research Dissemination Initiative (SMRDI) is an innovative university collaborative investing in social media research dissemination with funding from the National Science Foundation.

SMRDI will:

• Set-up, customize and support your social media accounts across multiple social media platforms

• Provide training sessions and resources for your team members to become experts in social media research dissemination

• Translate your project updates, research reports and activities into engaging, interactive social media content - with monitoring and approvals keeping you in the driver's seat each step of the way

In short, SMRDI will connect your project to a world of funders, policymakers, newsmedia and community stakeholders through social media.  Our professionally trained team is ready to unleash the power and infinite potential of social media to help you reach your research dissemination goals online.   

The SMRDI is managed through one of Jomoworks' University partners: North Carolina Central University's Division of Research and Sponsored Programs.  This innovative partnership allows the SMRDI to offer best-in-class service to SMRDI clients through the NCCU Department of Computer Information Systems, the Department of Mass Communication and the Fab Lab, a collaborative and global network started at MIT to provide widespread access to modern means of invention.  

The SMRDI will assign your research project team a dedicated project coordinator who will contact your team to discuss the process and answer any questions. Once your research team and our account manager have “ironed-out” the details, SMRDI begins to provide social media support for your research project.

SMRDI Affiliated Faculty and Administrators

Dr. Undi Hoffler, Director, Research Compliance & Technology Transfer

Dr. Calvin Hall, Chair and Associate Professor, Mass Communications

Dr. Donna Grant, Chair and Associate Professor, Information and Computer Science

Eric Saliim, Adjunct Instructor, Biology / Director, Fab Lab

Dr. Alisha Malloy, Associate Professor, Business

The SMRDI has four goals:

• Support research organizations in their efforts to disseminate findings via social media

• Provide Internship and Co-curricular opportunities for undergraduate students

• Expose K - 12 students to professional careers in dissemination science

• Learn more about (conduct research) on social media dissemination science

Faculty Development Workshop

This engaging, 90 minute training workshop is designed for researchers willing to think beyond the peer-reviewed journal article and embrace the world of digital and social media possibilities for research dissemination. Supported by the Social Media Research Dissemination Initiative, this workshop features:

• Project-specific, customized dissemination recommendations

• Facilitators trained in social media research dissemination

• The latest findings from dissemination and implementation science

• On-going support and SMRDI consultation

Dissemination Science Funding Opportunities & Resources 

Implementation Science Exchange

Adult and Child Consortium for Health Outcomes Research and Delivery Science

National Institutes of Health (NIH) Dissemination and Implementation Research in Health funding announcements (PAR-18-017,16-237,18-007)

Digital/Social Media Research and Case Studies

Social Media Use in the Research Workflow (pdf)

Unified Theory of Acceptance and Use of Technology (UTAUT)

Academic Social Media Guide Infographic